The Human Side of SEO
SEO isn’t just about search engines—it’s about people. Every keyword represents a question, every page a promise to help. The most successful brands know how to balance technical strategy with genuine connection.
This series dives into the human side of SEO: the psychology behind searches, the emotions driving engagement, and the trust that turns visitors into loyal customers. Because when you optimize for people first, the rankings tend to follow.
Infographics: Pros and Cons for Your Content Strategy – Updated for 2020
Infographics - Are They Worth It? Infographics have a unique knack for their ability to blend predominantly dry statistics with...
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Interpreting PageSpeed Insights (2020)
Want people to find your website on Google? Make sure it loads fast. Over the years, Google has placed an...
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4 Great Productivity Tips for Working from Home
We've been out of the office for over a month now, and through trial-and-error we've nailed down some strategies to...
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How To Start An Online Course pt.2 – Hosting and Distribution
This is part 2 in our series exploring how to create and market your own online courses using the best...
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SEO 101: What You Can Do With Little Time and Budget
Discover the essentials of SEO and what you can do to optimize your website without having to sacrifice excessive time...
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How to Easily Start an Online Course Pt.1 – Research and Tools
Online courses are a hot commodity right now. Suddenly, everyone is stuck at home with a lot of time on...
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Free Online Courses Available Because of COVID-19
COVID-19 has shaken up the world, and businesses are trying to do their part to help. Many online learning companies...
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3 Takeaways from the SEO4Life Virtual Conference
On April 2, 2020, Marketing Miners produced SEO4Life, a one-day virtual conference hosted on Twitch. It was organized to provide possibilities...
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How to Fight Against the Rise of No-Click Search Results
No-click searches are on the rise in the Google SERP. So what does this mean for SEOs, digital marketers, and...
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Bounce Rate Doesn’t Matter – And 3 Other Useless Metrics
In our last post, we wrote that when it comes to data, more isn’t always better. Not all data is...
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Data: Why More is Sometimes Worse
As the old saying goes, more is not always better. The same holds true for data. Find out how more...
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Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020
In the decade ahead, basic search engine optimization will not be enough to drive success. To evolve with the times...
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How to Perform a Competitor Analysis to Boost SEO
If you’re just starting out or need some new ideas on performing a competitor analysis for SEO then check out...
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Sometimes Really Good Work Isn’t Enough – A Lesson About Client Relationships
There are times when you lose clients not for anything you did or didn’t do, but rather because of their...
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Site Speed: What SEOs Need to Know
In a special edition of #AskGoogleWebmasters, John Muller is joined by Martin Splitt, Webmaster Trends Analyst at Google, to discuss...
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Google Says Goodbye to Flash
Google has announced it will no longer support Flash moving into 2020.
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The Complete App Store Optimization Guide
App store optimization techniques to boost downloads and drive conversions In 2017, there were 178 billion app downloads. That is...
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How To Handle Your Website Security
A hacked website can take on many looks. It can be as seemingly meaningless as adding spam to your header...
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Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)
It was a month or so back in April of 2019 that Bill Slawski, Author at SEO By The Sea...
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Recapping Paul Shapiro’s Reddit AMA (Ask Me Anything)
On Monday, April 15, 2019, Technical SEO Specialist Paul Shapiro invited the SEO community for an AMA (Ask Me Anything)...
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