The Human Side of SEO

Why Alternative Search Engines Still Matter and How to Rank

When it comes to search engines, Google is the undisputed big kid on campus, boasting 80.52% of searches in North America. So it can be easy to forget about other search engines like Bing (the default search engine on Microsoft products and Amazon Kindles) and DuckDuckGo (the privacy-focused “search engine that doesn’t track you”). But don’t let the small numbers fool you, optimizing for Bing and DuckDuckGo needs to be part of your SEO strategy.

On-Page SEO Vs. Off-Page SEO

On-Page SEO Vs. Off-Page SEO   Everyone wants to be at the top of search engine results....

What Is Keyword Cannibalization and How to Avoid It

What Is Keyword Cannibalization and How to Avoid It If you optimize multiple pages on your website...
SEO 101: What You Can Do With Little Time and Budget

SEO 101: What You Can Do With Little Time and Budget

Discover the essentials of SEO and what you can do to optimize your website without having to sacrifice excessive time...
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How to Easily Start an Online Course Pt.1 – Research and Tools

How to Easily Start an Online Course Pt.1 – Research and Tools

Online courses are a hot commodity right now. Suddenly, everyone is stuck at home with a lot of time on...
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Free Online Courses Available Because of COVID-19

Free Online Courses Available Because of COVID-19

COVID-19 has shaken up the world, and businesses are trying to do their part to help. Many online learning companies...
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3 Takeaways from the SEO4Life Virtual Conference

3 Takeaways from the SEO4Life Virtual Conference

On April 2, 2020, Marketing Miners produced SEO4Life, a one-day virtual conference hosted on Twitch. It was organized to provide possibilities...
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How to Fight Against the Rise of No-Click Search Results

How to Fight Against the Rise of No-Click Search Results

No-click searches are on the rise in the Google SERP. So what does this mean for SEOs, digital marketers, and...
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Bounce Rate Doesn’t Matter – And 3 Other Useless Metrics

Bounce Rate Doesn’t Matter – And 3 Other Useless Metrics

In our last post, we wrote that when it comes to data, more isn’t always better. Not all data is...
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Data: Why More is Sometimes Worse

Data: Why More is Sometimes Worse

As the old saying goes, more is not always better. The same holds true for data. Find out how more...
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Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020

Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020

In the decade ahead, basic search engine optimization will not be enough to drive success. To evolve with the times...
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How to Perform a Competitor Analysis to Boost SEO

How to Perform a Competitor Analysis to Boost SEO

If you’re just starting out or need some new ideas on performing a competitor analysis for SEO then check out...
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Sometimes Really Good Work Isn’t Enough – A Lesson About Client Relationships

Sometimes Really Good Work Isn’t Enough – A Lesson About Client Relationships

There are times when you lose clients not for anything you did or didn’t do, but rather because of their...
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Site Speed: What SEOs Need to Know

Site Speed: What SEOs Need to Know

In a special edition of #AskGoogleWebmasters, John Muller is joined by Martin Splitt, Webmaster Trends Analyst at Google, to discuss...
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Google Says Goodbye to Flash

Google Says Goodbye to Flash

Google has announced it will no longer support Flash moving into 2020.
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The Complete App Store Optimization Guide

The Complete App Store Optimization Guide

App store optimization techniques to boost downloads and drive conversions In 2017, there were 178 billion app downloads. That is...
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How To Handle Your Website Security

How To Handle Your Website Security

A hacked website can take on many looks. It can be as seemingly meaningless as adding spam to your header...
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Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)

Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)

It was a month or so back in April of 2019 that Bill Slawski, Author at SEO By The Sea...
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Recapping Paul Shapiro’s Reddit AMA (Ask Me Anything)

Recapping Paul Shapiro’s Reddit AMA (Ask Me Anything)

On Monday, April 15, 2019, Technical SEO Specialist Paul Shapiro invited the SEO community for an AMA (Ask Me Anything)...
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How to Perform a Content Audit of Your Website

How to Perform a Content Audit of Your Website

This is part two of our content audit miniseries. You can read the first installment here: Why you should conduct...
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Why You Should Conduct A Content Audit

Why You Should Conduct A Content Audit

Content marketing is a practice that’s grown quickly over recent years. A survey of 500 US businesses found that 53%...
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Optimizing Your Google My Business Features

Optimizing Your Google My Business Features

What is Google My Business and Why You Should Use It Google My Business (GMB) is a free tool offered...
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The Power Of Search Intent + Long Tail Keywords

The Power Of Search Intent + Long Tail Keywords

When an SEO agency is first hired for their services, on occasion the client will have a clear idea of...
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