Connecting customers with the products they are after. Content and product descriptions that both bring people to the site and convert them to sales.
Your customers are searching
Every day countless people turn to search to find the products they need. So how can you be there for them when they need you? Optimizing your eCommerce store for search engines may seem like a daunting task, especially for websites with hundreds or even thousands of products. Ensuring each product page is fully optimized not only requires careful planning and insight but can also be incredibly tedious and time-consuming. The good news? Our in-house team is really good at that. Ensuring each product page is fully optimized in combination with the entirety of your site as a whole, ensures that you’re providing search engines with everything they need to show your products to the right customers at the right time.
Know where you need to be
With comprehensive analytics integrations, we can provide you with valuable data and actionable insights on who your customers are and where they’re coming from. You’ll be able to learn what channels are working best and integrate metrics across platforms for a complete overview of your digital strategy. Understanding how to use this data to leverage your business, make adjustments, and continue to refine and evolve your strategy over time, will be an invaluable asset to your continued progress.
Content that converts
From product descriptions to ad copy, having compelling content optimized for conversions is what separates engaged shoppers from passive ones. Balancing search intent with short attention spans, competition, and visual stimulation are just a few components of the juggling act most eCommerce websites struggle with. It might sound like a lot to manage but don’t worry. Years of specialized skills, knowledge, and experience, driven by analytics and performance data, have made us pretty good at this. Improving conversion rate optimization goes beyond choosing the right words. Creating compelling content structured around SEO and proven incentives that stimulate consumer action, are necessary to foster conversions and understand buyer behavior.
Data + Analytics
Thanks to detailed metrics reporting, we can help you scale winning products and provide insights into where improvements can be made in lower performing areas. With ongoing monitoring and data analysis, we can test and compare which content is converting best. As time goes on, continually refining these processes is sure to yield a unique winning strategy for your business. Let us put our expertise to work for you. Our personalized approach to SEO and CRO is the perfect pair for providing search engines and your customers with what they need. Come and say hello today.