by claire beveridge | Feb 15, 2019 | SEO
Content marketing is a practice that’s grown quickly over recent years. A survey of 500 US businesses found that 53% are actively using content in their overall marketing strategy. It doesn’t feel too long ago that the phrase “content is king” was so widely...
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by Ken Lee | Feb 1, 2019 | SEO
What is Google My Business and Why You Should Use It Google My Business (GMB) is a free tool offered by Google that allows businesses to control their presence on Google across Search and Maps. By enhancing your GMB listing with accurate and rich...
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by claire beveridge | Dec 14, 2018 | SEO
When an SEO agency is first hired for their services, on occasion the client will have a clear idea of particular keywords they would like to rank for in the SERPS. And many business owners are under the impression that terms with the highest search volume...
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by claire beveridge | Dec 1, 2018 | SEO
With any search optimization campaign, you probably focus on measuring its effectiveness through monitoring keywords and their rankings. Showing up on the very first page of Google is seen as a “success” and nabbing that elusive top spot is deemed the...
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by jesse | Nov 23, 2018 | Digital Marketing, SEO
Empathy is the ability to understand and share the feelings of another, to imagine what he or she might be thinking or feeling. In today’s digital world, empathy is a severely underused (if not completely unused) life skill. It’s something that we are taught...
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by claire beveridge | Nov 9, 2018 | Method and Metric
It’s always exciting when you make a new hire. For our new Junior Data Analyst position, we recruited recent UBC graduate Ken Lee. Here, he explains what he’s all about. So, Ken, tell us about yourself… I spent the first ten years of my life in...
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by ashley doan | Jul 20, 2018 | SEO
Do you feel adrift in the busy sea of content management systems (CMS)? Let us be your compass to sail you towards the right e-commerce CMS for your business! There are many e-commerce solutions available for entrepreneurs and business owners, but not all...
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by jesse | Jun 29, 2018 | Digital Marketing, SEO
Shopify has quickly become the go-to place for anyone looking to open an e-Commerce business these days. They take the hassle out of getting a website up quickly with domain registration, hosting, and your Content Management System (CMS) all rolled into one...
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