Interview with Ken Lee

Interview with Ken Lee

It’s always exciting when you make a new hire. For our new Junior Data Analyst position, we recruited recent UBC graduate Ken Lee. Here, he explains what he’s all about. So, Ken, tell us about yourself… I spent the first ten years of my life in...
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How To Optimize Your Shopify Site

How To Optimize Your Shopify Site

Shopify has quickly become the go-to place for anyone looking to open an e-Commerce business these days. They take the hassle out of getting a website up quickly with domain registration, hosting, and your Content Management System (CMS) all rolled into one...
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ASO Metrics Guide: Measure What Matters

ASO Metrics Guide: Measure What Matters

When it comes to selling an app online, there’s nothing more important than being able to measure the success of your campaign. And if you hire a reputable ASO agency to do the heavy lifting for you, you’ll need to ensure that you’re measuring the right...
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The Art of Defining Your SEO Strategy

The Art of Defining Your SEO Strategy

When it comes to SEO, defining the strategy is a hard concept to truly understand. It’s big, seemingly vague, and it can feel like the target is always moving. So it’s easy to understand why choosing the “right” strategy, or any strategy at that, for a...
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How to know whether your ASO is working

How to know whether your ASO is working

One of the main things that can really make a difference between apps that are a success and apps that aren’t (apart from an initial really good idea) is app store optimization (ASO). People are downloading and using apps at an increasing rate. A 2017 study...
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