by brandon krogel | Apr 18, 2019 | Blogging
On Monday, April 15, 2019, Technical SEO Specialist Paul Shapiro invited the SEO community for an AMA (Ask Me Anything) hosted on the subreddit /r/TechSEO. For those who may not be aware, Paul is Head of SEO at Catalyst, which is a Search and Social agency....
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by method metric | Mar 29, 2019 | Content Writing, SEO
This is part two of our content audit miniseries. You can read the first installment here: Why you should conduct a content audit Start with detailed examination of your content A content audit is the perfect opportunity to look under the hood of your...
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by method metric | Feb 15, 2019 | Content Writing, SEO
Content marketing is a practice that’s grown quickly over recent years. A survey of 500 US businesses found that 53% are actively using content in their overall marketing strategy. It doesn’t feel too long ago that the phrase “content is king” was so widely...
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by Ken Lee | Feb 1, 2019 | SEO
What is Google My Business and Why You Should Use It Google My Business (GMB) is a free tool offered by Google that allows businesses to control their presence on Google across Search and Maps. By enhancing your GMB listing with accurate and rich...
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by method metric | Dec 14, 2018 | SEO
When an SEO agency is first hired for their services, on occasion the client will have a clear idea of particular keywords they would like to rank for in the SERPS. And many business owners are under the impression that terms with the highest search volume...
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by method metric | Dec 1, 2018 | SEO
With any search optimization campaign, you probably focus on measuring its effectiveness through monitoring keywords and their rankings. Showing up on the very first page of Google is seen as a “success” and nabbing that elusive top spot is deemed the...
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by jesse | Nov 23, 2018 | Digital Marketing, SEO
Empathy is the ability to understand and share the feelings of another, to imagine what he or she might be thinking or feeling. In today’s digital world, empathy is a severely underused (if not completely unused) life skill. It’s something that we are taught...
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by method metric | Nov 9, 2018 | Method and Metric
It’s always exciting when you make a new hire. For our new Junior Data Analyst position, we recruited recent UBC graduate Ken Lee. Here, he explains what he’s all about. So, Ken, tell us about yourself… I spent the first ten years of my life in...
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