by Tania Cannarella | May 24, 2021 | click-through rate, SEO, SEO Strategy
If you’ve been analyzing your data and have noticed recent drops in your click-through rate, you’re probably wondering why. Click-through rate is an important metric when measuring the success of your call to action button, or online campaign. Firstly, what...
READ MORE by Tania Cannarella | May 14, 2021 | SEO
With a big a lot of marketing experience under her belt and an eagerness every day to dive deeper into the world of digital, Theo has happily joined our team with a solid background in marketing and a thirst for Canadian adventure! Originally from the UK,...
READ MORE by Tania Cannarella | Apr 30, 2021 | Method and Metric, SEO, Shopify SEO
With an increase of retailers moving towards online platforms, Shopify has made selling online more accessible to professionals and amateurs alike. Shopify has created a robust platform to assist everyone in becoming more visible in the virtual world. As an...
READ MORE by Tania Cannarella | Apr 26, 2021 | Digital Marketing, Google Search Console, Local SEO, SEO, SEO Strategy
We’ve learned over the years that Google is laser focused on user experience. With every recent update, Google has been focused on creating an out-of-this-world, seamless, user experience. Which makes sense, they want people to continue to come back to them!...
READ MORE by Tania Cannarella | Apr 16, 2021 | Local SEO, Mobile SEO, News, SEO
Google My Business has introduced an abundance of free tools to help small-medium-sized businesses get more eyes on their services and products. GMB products are one of these tools and allow SMB to showcase their products right on the Google search...
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