SEO Strategy Development That Starts With Your Business
For B2B, SaaS, and eCommerce brands who want a plan built around what they’re actually trying to do, not a bundle of tasks.
We Start With a Discovery Session, Not a Task List
That’s not a formality. It’s the reason a technical SEO audit sometimes ends with a recommendation about your PR strategy, or a content plan points you toward a pricing page fix. Your channels don’t operate in isolation, so we don’t advise on them in isolation.
What’s Actually Included
A strategy built around your business still needs to be concrete. Depending on what your discovery session surfaces, your strategy typically includes:
- A full technical, content, and authority audit, plus an AI and LLM (large language model) visibility check
- Keyword planning and research, mapped to how your buyers actually search
- A competitive analysis that shows where you’re losing ground, and to whom
- A content strategy and roadmap, not just a list of topics
- A conversion rate strategy, so traffic turns into pipeline, not just numbers on a dashboard
- Cross-discipline recommendations wherever the data points outside SEO
How We Build Your Strategy
1. Discovery Session
We start by learning your what, how, and why: your business goals, how you’re set up to reach them, and what matters to the customers you’re trying to reach.
2. Audit
We run a full audit through our internal framework, covering technical foundations, content, authority signals, and AI visibility.
3. Strategy
You get a prioritized roadmap built from the audit and the discovery session together, not a generic template.
4. Implementation support
Some clients run with the roadmap themselves. Others want us alongside them for execution. Either way, you’re never handed a plan and left to figure out the rest.
5. Ongoing refinement
Your business changes, and so does the data. We revisit the strategy as both evolve, rather than treating it as a one-time deliverable.
What's included in an SEO strategy?
How is this different from a typical SEO strategy service?
Most SEO strategies stay inside SEO, even when the real fix lives somewhere else. Ours starts with a discovery session about your business, not just your keywords, so recommendations can cross into content, product pages, PR, or anywhere else the data points.
How long does it take to build a strategy?
It depends on the size and complexity of your site and business. Most strategies take shape over several weeks: discovery session, audit, then a roadmap built from both. We’ll give you a clearer timeline once we understand your specific goals.
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Top brands we have partnered with
“The team at Method + Metric were a great help when it came to identifying the areas of SEO where we needed to improve the most. Their guidance and expertise has put us on the right track for optimizing our SEO strategy as best as possible for the future!”
I have had the pleasure of working with Method & Metric for the past 3 years and I couldn’t be happier with the results. They have helped to increase my website’s visibility and search engine rankings, leading to a significant boost in traffic and sales. The team is professional, knowledgeable, and always available to answer any questions I have.
“AMAZING SUPPORT”
The Method and Metric team were absolutely instrumental in my practices’ growth.
“ABLE TO SERVICE GLOBAL CLIENTS”
Our website has had a complete overhaul and continues to be updated and maintained, and that together with the ongoing SEO has impacted and helped increase our business turnover.
“DELIVERS HIGH-QUALITY SERVICE”
This is the first agency I’ve worked with that I can truly depend on.