How to Develop Searchable Content to Target Featured Snippets
In this guide, we’ll go over a step-by-step process showing you how to develop content to target Featured Snippets. Ready to learn? Let’s go!
Infographics: Pros and Cons for Your Content Strategy – Updated for 2020
Infographics – Are They Worth It? Infographics have a unique knack for their ability to blend predominantly dry statistics with eye-catching visuals. This form of communication was super popular circa 2012, taking over both the digital landscape and Pinterest...
Interpreting PageSpeed Insights (2020)
Want people to find your website on Google? Make sure it loads fast. Over the years, Google has placed an increasing amount of weight on page speed as a ranking factor. This means that slow load times can decrease the search visibility of your website on the results...
SEO 101: What You Can Do With Little Time and Budget
Discover the essentials of SEO and what you can do to optimize your website without having to sacrifice excessive time or budget.
3 Takeaways from the SEO4Life Virtual Conference
On April 2, 2020, Marketing Miners produced SEO4Life, a one-day virtual conference hosted on Twitch. It was organized to provide possibilities to educate and support COVID-19 research through Folding Home. It’s incredible and inspiring to see so many great people...
How to Fight Against the Rise of No-Click Search Results
No-click searches are on the rise in the Google SERP. So what does this mean for SEOs, digital marketers, and businesses alike?
Bounce Rate Doesn’t Matter – And 3 Other Useless Metrics
In our last post, we wrote that when it comes to data, more isn’t always better. Not all data is created equal. The same can be said about metrics – not all metrics are created equal. Being able to point out these misleading metrics and learning how to read what the...
Data: Why More is Sometimes Worse
As the old saying goes, more is not always better. The same holds true for data. Find out how more data can negatively impact your analyses and strategic decision making.
Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020
In the decade ahead, basic search engine optimization will not be enough to drive success. To evolve with the times will require new strategies and creative thinking.