by Tania Cannarella | Apr 30, 2021 | Method and Metric, SEO, Shopify SEO
With an increase of retailers moving towards online platforms, Shopify has made selling online more accessible to professionals and amateurs alike. Shopify has created a robust platform to assist everyone in becoming more visible in the virtual world. As an...
READ MORE by Tania Cannarella | Apr 26, 2021 | Digital Marketing, Google Search Console, Local SEO, SEO, SEO Strategy
We’ve learned over the years that Google is laser focused on user experience. With every recent update, Google has been focused on creating an out-of-this-world, seamless, user experience. Which makes sense, they want people to continue to come back to them!...
READ MORE by Tania Cannarella | Apr 16, 2021 | Local SEO, Mobile SEO, News, SEO
Google My Business has introduced an abundance of free tools to help small-medium-sized businesses get more eyes on their services and products. GMB products are one of these tools and allow SMB to showcase their products right on the Google search...
READ MORE by Tania Cannarella | Apr 9, 2021 | analytics, Indexing, keywords, SEO, SEO Tools
SEO tools take out the tedious work of sifting through data for information on our analytics. They allow you to see where there are gaps in your website, determine what part of your marketing strategy is working and help you identify areas of...
READ MORE by Tania Cannarella | Apr 2, 2021 | analytics, SEO, SEO Strategy
A common mistake made by most business owners is being too intimidated to use Google Analytics because they believe it is too complicated to use. Don’t be scared! Learning the system is ‘surprisingly’ easy and user-friendly and easier to...
READ MORE by Tania Cannarella | Mar 26, 2021 | Method and Metric, SEO
We would like to send a warm welcome to the newest member of our superhero SEO team, Peter Pilz. Peter, an Austrian-born SEO specialist, immigrated to Canada 6 years ago to live out his big Canadian dream of being surrounded by nature, the mountains, and...
READ MORE by Tania Cannarella | Mar 19, 2021 | Content Writing, Digital Marketing, SEO
In a digital world, where writing content is becoming more in demand every day, there are a handful of skills that every great SEO content writer should have. It’s not enough in today’s climate to just be a great writer, you’ll also need to understand your...
READ MORE by Tania Cannarella | Jan 8, 2021 | Method and Metric, Mobile SEO, SEO, SEO Strategy
Smartphones are our very own compact computer. They are the go-to to complete any task conveniently. Gone are the days of T9 and 2D video games; a lot of users are now working, recipe building, blogging, doom scrolling, paying bills, and shopping using their...
READ MORE by method metric | Dec 18, 2020 | keywords, SEO
Keyword cannibalization happens when you cannibalize your own visibility by having multiple pages on your website targeting the same keyword. If you target the same keyword on more than one page throughout your website, Google will have difficulty displaying...
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