by Jesse Ringer | May 3, 2018 | SEO Strategy
When it comes to SEO, defining the strategy is a hard concept to truly understand. It’s big, seemingly vague, and it can feel like the target is always moving. So it’s easy to understand why choosing the “right” strategy, or any strategy at that, for a website can get... 
by method metric | Dec 22, 2017 | SEO Strategy
Search engine optimization (SEO) is one of the most effective, long-term marketing strategies available to a business. Okay, we’re slightly biased, but we truly believe that anyone from independent businesses to global empires can benefit their business by hiring an... 
by Jesse Ringer | Nov 25, 2016 | SEO
Humans are a visual species. We can’t help but be drawn into eye-catching imagery. But, this visual characteristic isn’t very effective if you’re trying to rank in Google. If you’re looking to optimize visual content for search, you need to... 
by Jesse Ringer | Oct 11, 2016 | SEO
We’re often asked to help optimize a new website after it has gone live and hasn’t brought in the hoards of new customers it was meant to. When meeting with prospective clients in this situation the same problems keep coming up. There are a ton of... 
by method metric | May 19, 2016 | SEO
Here’s What We Know As of October 2015, Google has been using a machine-learning artificial intelligence system called RankBrain. The main driver for the use of this new algorithm has to do with the three billion searches a day that goes through their... 
by Jesse Ringer | Dec 7, 2015 | SEO
Search engines have been increasingly emphasizing UX, stating that traditional SEO strategies are a simply supporting role. For years we have ignored Google’s philosphy while trying to impress Google by designing websites to appeal to search bots and that... 
by Jesse Ringer | Apr 20, 2014 | Content + Keywords
There is no doubt that as the web increasingly becomes the go-to marketing platform for small businesses, content has become the centre of attention. It’s an affordable way to keep visitors on your site and establish your brand as the expert in your... 
by Jesse Ringer | Mar 13, 2014 | Local SEO
Local search engine optimization (SEO) is a huge buzzword in the world of organic search. But what does local SEO really mean? How can business owner benefit from understanding local search? Let’s take a look… First and foremost, local SEO works in... 
by Jesse Ringer | Feb 19, 2014 | SEO
(This post is from the creative duo of Sean Horlor and Steve Adams of Steamy Window Productions) Video Is The Newest Addition To The Marketing Mix When it comes to original content for customers and followers, online video marketing is increasingly proving... 