Website Analytics You Can Trust
One reliable source of truth so your team can make data-informed decisions.
One Report, Your Holistic Data Picture
We want you to have a reliable source of truth for data-informed
decisions. Instead of logging into six different tools to piece the
story together, you get one clear AgencyAnalytics report: your KPIs
and the metrics that matter, pulled from every platform into a single
view that changes how your team engages with your data.
Secure Trustworthy Insights
During this audit we’ll conduct a thorough examination of your Google Analytics + Search Console setup, configuration, and data to ensure accurate tracking, optimal performance, and alignment with business goals. The process involves a systematic review of settings, tracking codes, goals, filters, and other configurations to identify issues and opportunities for improvement.
It’s more than just numbers, it’s about actionable insights that empower your team to navigate the digital landscape strategically.
Good Data Doesn’t Stay Siloed to Analytics
A clean analytics setup often surfaces things outside analytics itself: a conversion goal that doesn’t match your actual funnel, a channel that’s underperforming for reasons content or technical SEO can explain. If your data points somewhere else, that’s part of what we tell you.
Happy SEO Customers
What does a website analytics audit include?
We start with your account structure: how your properties and data streams are set up. We confirm your tracking code is firing correctly on every page, and check your data for accuracy and gaps. Then we look at your goals, making sure they actually reflect your business objectives, and clean up any filters or segments that are muddying your reports. Last, we check that your integrations, Google Ads, Search Console, and anything else feeding in, are pulling their weight instead of sitting unused.
What platforms do you work with?
We work across the full analytics stack: GA4, Google Search Console, Shopify, Google Ads, keyword and ranking data, and Ahrefs. We pull them into a single AgencyAnalytics report so you get one clear view instead of six disconnected dashboards.
How often should I conduct a Google Analytics audit?
We recommend a full audit at least once a year, and any time something significant changes: a site migration, a redesign, a new platform, or a shift in how you track conversions. Between audits, ongoing reporting catches issues early so small tracking problems don’t become months of bad data.
What's the difference between a one-time audit and ongoing reporting?
An audit is a point-in-time fix: we find and correct what’s broken so your data is trustworthy. Ongoing reporting keeps it that way, a regular AgencyAnalytics report that unifies your data, tracks your KPIs, and surfaces what’s changing, so your team always has a current, reliable picture.
Do I need Google Analytics and Search Console, or just one?
Both, they answer different questions. GA4 tells you what people do on your site: traffic, behaviour, conversions. Search Console tells you how people find you in search: queries, rankings, and indexing. Together they give you the full journey from search result to on-site action, which is why we set up and report on both.




