Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020
In the decade ahead, basic search engine optimization will not be enough to drive success. To evolve with the times will require new strategies and creative thinking.
How to Perform a Competitor Analysis to Boost SEO
If you’re just starting out or need some new ideas on performing a competitor analysis for SEO then check out our detailed guide.
The Complete App Store Optimization Guide
App store optimization techniques to boost downloads and drive conversions In 2017, there were 178 billion app downloads. That is a staggering number that is only projected to increase over time. As social media use shows some decline while app downloads...
Why Alternative Search Engines Still Matter and How to Rank
When it comes to search engines, Google is the undisputed big kid on campus, boasting 80.52% of searches in North America. So it can be easy to forget about other search engines like Bing (the default search engine on Microsoft products and Amazon Kindles) and DuckDuckGo (the privacy-focused “search engine that doesn’t track you”). But don’t let the small numbers fool you, optimizing for Bing and DuckDuckGo needs to be part of your SEO strategy.
How To Handle Your Website Security
A hacked website can take on many looks. It can be as seemingly meaningless as adding spam to your header code to sell shoes or it can be as nefarious as collecting user data as a way to steal someone’s identity. When it comes to website security, you can’t take...
Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)
It was a month or so back in April of 2019 that Bill Slawski, Author at SEO By The Sea and Director of SEO Research at Go Fish Digital, first announced he would be doing an AMA (Ask Me Anything) on the TechSEO subreddit on June 3, 2019. Since then we’ve waited in...
Recapping Paul Shapiro’s Reddit AMA (Ask Me Anything)
On Monday, April 15, 2019, Technical SEO Specialist Paul Shapiro invited the SEO community for an AMA (Ask Me Anything) hosted on the subreddit /r/TechSEO. For those who may not be aware, Paul is Head of SEO at Catalyst, which is a Search and Social agency. During his...
The Power Of Search Intent + Long Tail Keywords
When an SEO agency is first hired for their services, on occasion the client will have a clear idea of particular keywords they would like to rank for in the SERPS. And many business owners are under the impression that terms with the highest search volume are the...