by method metric | Dec 22, 2017 | SEO Strategy
Search engine optimization (SEO) is one of the most effective, long-term marketing strategies available to a business. Okay, we’re slightly biased, but we truly believe that anyone from independent businesses to global empires can benefit their business by...
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by Jesse Ringer | Feb 17, 2017 | Local SEO, Mobile SEO
The Breakdown The question we wanted to see answered: Does AMP help local small and medium size websites get more traffic? With the release of Google’s AMP across all search result pages and the subsequent debate about its merits, we wanted...
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by Jesse Ringer | Jan 20, 2017 | Mobile SEO, SEO
Life on the internet moves pretty quickly. Viral videos, memes, news… we’re in the age of fleeting interest. The same can be said about your website. Trends come and go in the blink of an eye. What was en vogue a couple of years ago, would get...
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by Jesse Ringer | Nov 25, 2016 | SEO
Humans are a visual species. We can’t help but be drawn into eye-catching imagery. But, this visual characteristic isn’t very effective if you’re trying to rank in Google. Search engine robots don’t fully understand how to disseminate...
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by Jesse Ringer | Oct 11, 2016 | Digital Marketing, HTML
We’re often asked to help optimize a new website after it has gone live and hasn’t brought in the hoards of new customers it was meant to. When meeting with prospective clients in this situation the same problems keep coming up. There are a ton...
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by method metric | Jun 3, 2016 | SEO
Keyword cannibalization transpires when you cannibalize your own visibility for a keyword by having multiple pages on your website targeting the same one. Meaning, if you target the same keyword on more than one page throughout your website, Google will have...
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by method metric | May 19, 2016 | SEO
Here’s What We Know As of October 2015, Google has been using a machine-learning artificial intelligence system called RankBrain. The main driver for the use of this new algorithm has to do with the three billion searches a day that goes through their...
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by Jesse Ringer | May 13, 2016 | SEO
As your business grows and evolves your once-perfect domain name begins to lose its appeal. You feel that your domain doesn’t reflect the new branding efforts you’ve put in or the direction or name of your business has changed. You’re...
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