How To Prevent Keyword Cannibalization

How To Prevent Keyword Cannibalization

Keyword cannibalization transpires when you cannibalize your own visibility for a keyword by having multiple pages on your website targeting the same one. Meaning, if you target the same keyword on more than one page throughout your website, Google will have...
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The Value Behind Long-Tail Keywords

The Value Behind Long-Tail Keywords

Here’s What We Know As of October 2015, Google has been using a machine-learning artificial intelligence system called RankBrain. The main driver for the use of this new algorithm has to do with the three billion searches a day that goes through their...
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The Secret Uses Of Screaming Frog

The Secret Uses Of Screaming Frog

As an SEO agency, we’re always looking for ways to improve the way we audit and optimize a website. The Screaming Frog SEO Spider is definitely one of those tools that we use on a daily basis. If you are an SEO master or keen to optimize your own...
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How to use A/B testing alongside SEO

How to use A/B testing alongside SEO

A/B Testing is a great way to test whether the website content that you’re offering appeals to your users. There are minimal risks associated with split testing however it’s important to remember that to determine which version of your page is...
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