The Human Side of SEO
Data: Why More is Sometimes Worse
As the old saying goes, more is not always better. The same holds true for data. Find out how more...
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Why You Need to Evolve Your SEO Strategy Beyond the Basics in 2020
In the decade ahead, basic search engine optimization will not be enough to drive success. To evolve with the times...
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How to Perform a Competitor Analysis to Boost SEO
If you’re just starting out or need some new ideas on performing a competitor analysis for SEO then check out...
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Sometimes Really Good Work Isn’t Enough – A Lesson About Client Relationships
There are times when you lose clients not for anything you did or didn’t do, but rather because of their...
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Site Speed: What SEOs Need to Know
In a special edition of #AskGoogleWebmasters, John Muller is joined by Martin Splitt, Webmaster Trends Analyst at Google, to discuss...
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Google Says Goodbye to Flash
Google has announced it will no longer support Flash moving into 2020.
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The Complete App Store Optimization Guide
App store optimization techniques to boost downloads and drive conversions In 2017, there were 178 billion app downloads. That is...
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Why Alternative Search Engines Still Matter and How to Rank
When it comes to search engines, Google is the undisputed big kid on campus, boasting 80.52% of searches in North...
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How To Handle Your Website Security
A hacked website can take on many looks. It can be as seemingly meaningless as adding spam to your header...
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Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)
It was a month or so back in April of 2019 that Bill Slawski, Author at SEO By The Sea...
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Recapping Paul Shapiro’s Reddit AMA (Ask Me Anything)
On Monday, April 15, 2019, Technical SEO Specialist Paul Shapiro invited the SEO community for an AMA (Ask Me Anything)...
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How to Perform a Content Audit of Your Website
This is part two of our content audit miniseries. You can read the first installment here: Why you should conduct...
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Why You Should Conduct A Content Audit
Content marketing is a practice that’s grown quickly over recent years. A survey of 500 US businesses found that 53%...
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Optimizing Your Google My Business Features
What is Google My Business and Why You Should Use It Google My Business (GMB) is a free tool offered...
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The Power Of Search Intent + Long Tail Keywords
When an SEO agency is first hired for their services, on occasion the client will have a clear idea of...
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A Better Way To Measure Your SEO
With any search optimization campaign, you probably focus on measuring your SEO effectiveness through monitoring keywords and their rankings. Showing...
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SEO and Empathy: Creating More Accessible Websites
Empathy is the ability to understand and share the feelings of another, to imagine what he or she might be...
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4 Questions to Ask When Choosing the Right E-commerce CMS
Do you feel adrift in the busy sea of content management systems (CMS)? Let us be your compass to sail...
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4 Easy Ways To Optimize Your Shopify Site for Ultimate Reach
Shopify has quickly become the go-to place for anyone looking to open an e-Commerce business these days. They take the...
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ASO Metrics Guide: Measure What Matters
When it comes to selling an app online, there’s nothing more important than being able to measure the success of...
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