The Human Side of SEO

The 6 Best SEO Tools for Audits and Reports

Search engine optimization isn’t an exact science, and there are hundreds of ways to complete the...
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Why Alternative Search Engines Still Matter and How to Rank

When it comes to search engines, Google is the undisputed big kid on campus, boasting 80.52% of searches in North America. So it can be easy to forget about other search engines like Bing (the default search engine on Microsoft products and Amazon Kindles) and DuckDuckGo (the privacy-focused “search engine that doesn’t track you”). But don’t let the small numbers fool you, optimizing for Bing and DuckDuckGo needs to be part of your SEO strategy.

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On-Page SEO Vs. Off-Page SEO

On-Page SEO Vs. Off-Page SEO   Everyone wants to be at the top of search engine results....
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Click-Through Rate in Organic Search: Understanding and Improving It

Click-Through Rate in Organic Search: Understanding and Improving It

May 28, 2021
In our last post “What is Click-Through Rate and How to Improve it For Paid Search” we covered all of...
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What Is Click-Through Rate and How To Improve It For Paid Search

What Is Click-Through Rate and How To Improve It For Paid Search

May 24, 2021
If you’ve been analyzing your data and have noticed recent drops in your click-through rate, you’re probably wondering why. Click-through...
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Interview with our New Hire, Theo

Interview with our New Hire, Theo

May 14, 2021
With a big a lot of marketing experience under her belt and an eagerness every day to dive deeper into...
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An Up-to-Date Guide to Improving SEO on Your Shopify Site

An Up-to-Date Guide to Improving SEO on Your Shopify Site

April 30, 2021
With the increasing number of retailers moving towards online sales, Shopify has made building an online storefront more accessible to...
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How GMB Products Can Help Your Business Stand Out in the SERP

How GMB Products Can Help Your Business Stand Out in the SERP

April 16, 2021
Google My Business has introduced an abundance of free tools to help small-medium-sized businesses get more eyes on their services...
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20 Best Free SEO Tools That Will Improve Your Site

20 Best Free SEO Tools That Will Improve Your Site

April 9, 2021
SEO tools take out the tedious work of sifting through data for information on our analytics. They allow you to...
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10 Common Google Analytics and Tracking Mistakes

10 Common Google Analytics and Tracking Mistakes

April 2, 2021
A common mistake made by most business owners is being too intimidated to use Google Analytics because they believe it...
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Introducing our Newest Hire: Peter Pilz!

Introducing our Newest Hire: Peter Pilz!

March 26, 2021
We would like to send a warm welcome to the newest member of our superhero SEO team, Peter Pilz. Peter,...
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6 Must-Have Skills For Every SEO Content Writer

6 Must-Have Skills For Every SEO Content Writer

March 19, 2021
In a digital world, where writing content is becoming more in demand every day, there are a handful of skills...
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7 Helpful Ways to Optimize Your Site for the Hearing Impaired

7 Helpful Ways to Optimize Your Site for the Hearing Impaired

March 12, 2021
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A Beginners Guide to Google Search Console

A Beginners Guide to Google Search Console

February 2, 2021
In this post we're going to explore the basics of Google Search Console and how this webmaster tool can help...
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Implement These 5 Methods to Optimize Your Mobile SEO Strategy

Implement These 5 Methods to Optimize Your Mobile SEO Strategy

January 8, 2021
Smartphones are a part of everyday life. You are probably reading this on your phone right now. You also probably...
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Easily Detect Keyword Cannibalization and Learn How to Avoid It

Easily Detect Keyword Cannibalization and Learn How to Avoid It

December 18, 2020
Keyword cannibalization happens when you cannibalize your own visibility by having multiple pages on your website targeting the same keyword....
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Google Index Reports: Our Comprehensive Guide to Understanding site errors

Google Index Reports: Our Comprehensive Guide to Understanding site errors

December 11, 2020
Easily understand the way Google Indexes and resolve site indexing errors.
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5 Non-ranking SEO factors that are still important

5 Non-ranking SEO factors that are still important

December 5, 2020
The key to any good SEO strategy is knowing what needs to be optimized and how it works with the...
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How to Develop Searchable Content to Target Featured Snippets

How to Develop Searchable Content to Target Featured Snippets

June 24, 2020
In this guide, we'll go over a step-by-step process showing you how to develop content to target Featured Snippets. Ready...
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Infographics: Pros and Cons for Your Content Strategy – Updated for 2020

Infographics: Pros and Cons for Your Content Strategy – Updated for 2020

June 5, 2020
Infographics - Are They Worth It? Infographics have a unique knack for their ability to blend predominantly dry statistics with...
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Interpreting PageSpeed Insights (2020)

Interpreting PageSpeed Insights (2020)

May 15, 2020
Want people to find your website on Google? Make sure it loads fast.  Over the years, Google has placed an...
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4 Great Productivity Tips for Working from Home

4 Great Productivity Tips for Working from Home

May 6, 2020
We've been out of the office for over a month now, and through trial-and-error we've nailed down some strategies to...
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How To Start An Online Course pt.2 – Hosting and Distribution

How To Start An Online Course pt.2 – Hosting and Distribution

May 1, 2020
This is part 2 in our series exploring how to create and market your own online courses using the best...
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