by Jesse Ringer | Feb 26, 2022 | SEO Strategy
We’ve learned over the years that Google is laser-focused on user experience. With every update, Google continues to focus on providing the very best user experience possible. This makes sense as they want people to continue coming back! Google prioritizes simplicity...
by Jesse Ringer | Jan 27, 2022 | SEO Strategy
With a new year comes a new plan to take over the world. We’re all sitting in front of our screens, dreaming new dreams for the year, including new ways on how we’ll make our mark online. For a marketer and SEO, this also means re-visiting client strategies, finding...
by Jesse Ringer | Dec 3, 2021 | Technical SEO
With trillions of webpages in existence, the internet is a crowded place. And Google is continuously trying to surface every piece of useful information. With that, Google must also manage its resources in order to efficiently crawl as much of the web as possible....
by Jesse Ringer | Oct 4, 2021 | SEO Strategy
Mobile is the new standard for online search, but most people don’t realize how true that is. 33 million people own a smartphone in Canada and as of 2020 the number of mobile internet users in Canada was 29.83 million. The mobile user experience has stood at the...
by Jesse Ringer | Sep 24, 2021 | Analytics, Ecommerce
In our last blog post, we discussed the importance of setting up eCommerce Google Analytics Tracking Reports if you run an online shop. Google Analytics is such a robust platform it’s usually a good idea to have a plan of what you are trying to achieve before...
by Jesse Ringer | Sep 17, 2021 | Analytics, Ecommerce
When you set up an eCommerce website, you’ll want to manage and monitor your site and product activity. Google Analytics offers eCommerce tracking reports that give insight into how your online shop is performing with data on product transactions, average order value,...
by Jesse Ringer | Sep 10, 2021 | Technical SEO
Although there are many moving parts to an SEO strategy, ensuring that your technical SEO checklist is ticked will help you create a solid foundation for your page and ensure that your site is optimized to be crawled and indexed. Google is now hyper focused on the...
by Jesse Ringer | Aug 27, 2021 | Analytics
There is so much junk out there in the cyber world it is easy to get bogged down by unhelpful approaches to digital marketing and SEO. With overnight solutions and all in one software that promises to do the leg work for you, it’s easy to get distracted by empty...
by Jesse Ringer | Aug 20, 2021 | SEO
It’s easy to become overwhelmed with the plethora of articles, blogs, and newsletters crowding your screens, filling your inbox with the latest in SEO search terms. Conversion rate, core web vitals, featured snippets…but what does it all mean? It may seem like...
