The Importance of Tracking Local SEO Performance

The Importance of Tracking Local SEO Performance

Now more than ever, it’s important to use every tool at our disposal for tracking SEO. With the importance of a strong digital presence, being online isn’t just an option anymore—it’s a necessity. If you’re not online or not properly positioned, you risk missing...
KPIs To Help Measure SEO Success

KPIs To Help Measure SEO Success

SEO success is defined by many moving parts, and although SEO is an umbrella term, we have the ability to measure a number of different areas to determine whether or not your marketing efforts are making waves. With your end goal in mind, there are some key...
Search Intent: Implicit VS Explicit

Search Intent: Implicit VS Explicit

We’ve learned over the years that Google is laser-focused on user experience. With every update, Google continues to focus on providing the very best user experience possible. This makes sense as they want people to continue coming back! Google prioritizes simplicity...
Tips for Better Crawl Rate Optimization

Tips for Better Crawl Rate Optimization

Having your website crawled is an important step in the planning process, but when you have many pages to crawl, optimizing your website will ensure that crawl bots single out your website as important, keep your website at the top of their crawl list and ultimately...