A Better Way To Measure Your SEO

A Better Way To Measure Your SEO

With any search optimization campaign, you probably focus on measuring its effectiveness through monitoring keywords and their rankings. Showing up on the very first page of Google is seen as a “success” and nabbing that elusive top spot is deemed the...
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Interview with Ken Lee

Interview with Ken Lee

It’s always exciting when you make a new hire. For our new Junior Data Analyst position, we recruited recent UBC graduate Ken Lee. Here, he explains what he’s all about. So, Ken, tell us about yourself… I spent the first ten years of my life in...
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How To Prevent Keyword Cannibalization

How To Prevent Keyword Cannibalization

Keyword cannibalization transpires when you cannibalize your own visibility for a keyword by having multiple pages on your website targeting the same one. Meaning, if you target the same keyword on more than one page throughout your website, Google will have...
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The Secret Uses Of Screaming Frog

The Secret Uses Of Screaming Frog

As an SEO agency, we’re always looking for ways to improve the way we audit and optimize a website. The Screaming Frog SEO Spider is definitely one of those tools that we use on a daily basis. If you are an SEO master or keen to optimize your own...
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How UX Can Positively Affect SEO

How UX Can Positively Affect SEO

Search engines have been increasingly emphasizing UX, stating that traditional SEO strategies are a simply supporting role. For years we have ignored Google’s philosphy while trying to impress Google by designing websites to appeal to search bots...
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