7 Shopify Edition Releases That I’m Excited About in 2023
Shopify recently released its latest list of product updates to help businesses build for the long term.
Ditch the Basics : 5 Advanced Ecommerce Google Reports You’ll Want for Your Online Business
In our last blog post, we discussed the importance of setting up eCommerce Google Analytics Tracking Reports if you run an online shop. Google Analytics is such a robust platform it’s usually a good idea to have a plan of what you are trying to achieve before...
Why You’ll Want to Set Up Ecommerce Google Analytics Tracking Reports for Your Business
When you set up an eCommerce website, you’ll want to manage and monitor your site and product activity. Google Analytics offers eCommerce tracking reports that give insight into how your online shop is performing with data on product transactions, average order value,...
What Is Click-Through Rate and How To Improve It For Paid Search
If you’ve been analyzing your data and have noticed recent drops in your click-through rate, you’re probably wondering why. Click-through rate is an important metric when measuring the success of your call to action button, or online campaign. Firstly, what is a...