A/B Testing and How It Impacts SEO

A/B Testing and How It Impacts SEO

A/B Testing, also known as split testing, is an experiment that involves creating two versions of a webpage and directing half of your audience to one version and the other half to the alternate version to determine which performs better.

How UX Can Positively Affect SEO

How UX Can Positively Affect SEO

Search engines have been increasingly emphasizing UX, stating that traditional SEO strategies are a simply supporting role. For years we have ignored Google’s philosphy while trying to impress Google by designing websites to appeal to search bots and that...
Tips to Make Your Website Mobile-Friendly

Tips to Make Your Website Mobile-Friendly

With almost 30% of traffic coming from mobile devices and over a billion people using the web on their phones, having a mobile-friendly website is worth your while. Think competitive advantage and you’re pretty much hitting the nail on the head when it...
Integrating Video Into Your SEO Strategy

Integrating Video Into Your SEO Strategy

(This post is from the creative duo of Sean Horlor and Steve Adams of Steamy Window Productions) Video Is The Newest Addition To The Marketing Mix When it comes to original content for customers and followers, online video marketing is increasingly proving...