SEO and Empathy: Creating More Accessible Websites

SEO and Empathy: Creating More Accessible Websites

Empathy is the ability to understand and share the feelings of another, to imagine what he or she might be thinking or feeling. In today’s digital world, empathy is a severely underused (if not completely unused) life skill. It’s something that we are taught at a...
How To Optimize Visual Content For Search

How To Optimize Visual Content For Search

Humans are a visual species. We can’t help but be drawn into eye-catching imagery. But, this visual characteristic isn’t very effective if you’re trying to rank in Google. If you’re looking to optimize visual content for search, you need to...
Integrating Video Into Your SEO Strategy

Integrating Video Into Your SEO Strategy

(This post is from the creative duo of Sean Horlor and Steve Adams of Steamy Window Productions) Video Is The Newest Addition To The Marketing Mix When it comes to original content for customers and followers, online video marketing is increasingly proving...