by Tania Cannarella | Jul 30, 2021 | Content Writing, Method and Metric, SEO, SEO Strategy
When was the last time you visited an old blog post? While you are busy publishing new content weekly, posts that you’ve written 2 or more years ago often get buried in your history, never to be touched again. But these posts have a shelf life – 2...
READ MORE by Tania Cannarella | Mar 19, 2021 | Content Writing, Digital Marketing, SEO
In a digital world, where writing content is becoming more in demand every day, there are a handful of skills that every great SEO content writer should have. It’s not enough in today’s climate to just be a great writer, you’ll also need to understand your...
READ MORE by Tania Cannarella | Dec 5, 2020 | Content Writing, SEO, SEO Strategy
The key to any good SEO strategy is knowing what needs to be optimized and how it works with the other elements. Learn more about non ranking SEO factors here.
READ MORE by Jesse Ringer | Jun 24, 2020 | Content Writing, SEO
In this guide, we’ll go over a step-by-step process showing you how to develop content to target Featured Snippets. Ready to learn? Let’s go!
READ MORE by Jesse Ringer | Jun 5, 2020 | Content Writing, Digital Marketing, SEO Strategy
Infographics – Are They Worth It? Infographics have a unique knack for their ability to blend predominantly dry statistics with eye-catching visuals. This form of communication was super popular circa 2012, taking over both the digital landscape and...
READ MORE by method metric | Mar 29, 2019 | SEO, Content Writing
This is part two of our content audit miniseries. You can read the first installment here: Why you should conduct a content audit Start with a detailed examination of your content A content audit is a perfect opportunity to look under the hood of your...
READ MORE by method metric | Feb 15, 2019 | SEO, Content Writing
Content marketing is a practice that’s grown quickly over recent years. A survey of 500 US businesses found that 53% are actively using content in their overall marketing strategy. It doesn’t feel too long ago that the phrase “content is king” was so widely...
READ MORE by Jesse Ringer | Apr 20, 2014 | Content Writing
There is no doubt that as the web increasingly becomes the go-to marketing platform for small businesses, content has become the centre of attention. It’s an affordable way to keep visitors on your site and establish your brand as the expert in...
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